What’s with the name? The Gingin Coast Tourism Association are embracing our region as the Moore River region instead of Gingin Coast to Country. Why? Some ask-I cannot see the Moore River region on any map? The Moore River is not a suburb name. The Moore River flows through many neighbouring shires.The locals know where the Moore River region is but may not know where Muckenburra is, which is actually a suburb within the Moore River region. Muckenburra is one of the most perfect spots to select accommodation when choosing to do stargazing at the Gingin Observatory and visiting Gingin Gravity Discovery Centre. Neergabby is home of a group of amazing volunteers who offer visitors and locals awesome events. Neergabby’s accommodation hosts are right next door to the Gingin Observatory and the GDC. What about Regans Ford? Locals have never heard of some of our suburbs, including Gabbadah so we are uniting our region and bringing together our great suburbs under one recognisable brand. The “Moore River region” brand.
Just like the Margaret River brand, together with united locals, businesses and growers they have created a memorable brand that is now internationally recognised and some of their unknown towns have become overwhelmingly recognisable. How about Cowaramup? Home of the Candy Cow. Come join our GGTA tourism group for some local FREE REANGE thinking. The story with Muckenburra is that I came across Muckenburra on my GPS and I ignored where the GPS told me to go and when I got to one of my tourism meetings I told them my GPS said go to Muckenburra and I thought my GPS was mucking me about. Now if I don’t know where Muckenburra is so neither do our visitors and other locals.